Through ishop and MixUp we offer Apple products and related accessories, a catalog of music titles, videos, movies, video games, audio equipment and other technology items.

We offer iPads, iPhones, iWatch, computers, software and various Apple accessories, as well as maintenance services.

8%
of the Group’s EBITDA and sales of $8,409 million pesos was the contribution of Sanborns in 2017.

MixUp is the largest music and video retailer in Mexico, while iShop is the largest store chain for Apple products and accessories in Mexico. Both formats are organized under Promotora Musical S.A. de C.V. (Promusa).

Promusa contributed with 17% of total sales and with 8% for Grupo Sanborns consolidated EBITDA. During 2017, iShop opened six new stores: Portal San Ángel, Manacar, Andamar Veracruz, Querétaro La Victoria, Fahion Mall Tuxtla and Paseo del Carmen, and also carried out a change of image of six stores. In turn, MixUp continued improving its sales mix to products with increased value-added, substituting records for technology items and toys. Taking into account both formats, at the end of the year, we had 117 units and 39,458 square meters of retail area.

Total Sales
(Million pesos)

Sales per Sqm
(Thousand pesos)

iShop
MixUp