Due to the merger of Sanborns Café, Dax and Saks Fifth Avenue into Sanborn Hermanos, S.A. de C.V in June 2020, along with their respective services companies and the administration of the Sanborns and MixUp credit card, the performance of those formats is included in this report.

The growth in online sales was important, and an ongoing effort to greatly increase the speed of delivery and to reduce the shipping costs is in progress. The Sanborns Application was launched, and improvements were carried out in the “Click and Collect” modality, to thereby increase the flow of customers in the stores and generate a better shopping experience for the customers. All this within the context of a high demand in performance and the closure of six Sanborns stores that were not meeting the profitability objectives during the year.

DAX offers convenience items, opportunity items, perfumes, cosmetics, personal care items and household items by direct sales to final consumers, while Saks Fifth Avenue carries products and services like those in Saks Fifth Avenue in the United States, adapted to local preferences. In both formats the perception of the customers and their repeat business, the level of self service in Dax and of personalized service in Saks Fifth Avenue continue to be improved. The adjustments and logistical considerations to guarantee the appropriate hygienic conditions were maintained, while online sales continue to be promoted. In Dax one store was closed during the year.

At the end of the year Sanborns had 194 stores and 283,475 square meters of commercial space, including the Dax stores, Sanborns Home&Fashion stores, Sanborns Café restaurants and Saks Fifth Avenue stores.

194
stores and 283,475 square meters of commercial space.